The biggest cost component is the shooting day — crew, cinema equipment, lighting, sound and logistics. Packages therefore differ mainly in the number of days on set and the size of the crew, not in quality: every project uses the same equipment and the same people. A brand film with an executive interview usually takes one day; a production across several locations, or with a drone and a camera crane, needs two or three.

The second component is post-production: editing, color grading, sound design, captions, graphics and animation. A straightforward interview film takes a few days of editing; material with animated data, several language versions and an AI voiceover takes correspondingly more. We quote it by scope, not by minutes of finished film — a short spot can cost more in post than a twenty-minute training video.

Other cost factors: script and creative concept, actors or a voiceover artist, licensed music, location preparation and the number of format variants (16:9 for YouTube, 9:16 for social media, unbranded versions for partners). With ongoing work — monthly packages or a library of training films — the unit cost drops noticeably, because the setup is spread across many deliverables. We prepare a quote within one working day from a short brief.